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Welcome to The CnC Edit, your backstage pass to the work we do for brands. In this issue, we are highlighting our work with Aarya Hotel & Spa. The heritage hotel that serves as a portal to a living museum and world-class hospitality. | |
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The website is as authentic & layered as the hotel itself, bringing together its Newari heritage, beautiful spaces and rooftop experience into one cohesive story. | |
- The Heritage Hotel: Positioned hotel around its rich Nepali and Newari heritage, craftsmanship.
- Craft in the Details: Highlighted intricate woodwork, traditional artistry, & beautifully crafted interiors.
- Rooms with a View: Used bright, sun-filled imagery to capture the spacious rooms, big windows, & mountain views.
- Life on the Rooftop: Brought the pool, skywalk, and outdoor lounge experience to life through immersive visuals.
- Straight to Booking: Integrated Staah Booking engine directly into the website, for guest reservation.
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Aarya’s website has its signature earthy tones, rich wood textures, & Newari heritage to create a warm digital experience. | |
- Earthy at Heart: Kept Aarya’s earthy palette and woody character consistent throughout the design.
- Flowers in the Details: Used floral motifs as icons, pointers, and subtle visual accents.
- Let the Experience Speak: Combined imagery and video to bring the hotel experience to life.
- The Chiki Jhya Touch: Brought Aarya’s iconic Chiki Jhya pattern into the digital experience.
- Inspired by Newari Architecture: Used traditional architectural patterns to create distinctive section transitions.
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Here are key takeaways from the Project with Aarya Hotel & Spa:
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- Heritage Creates Character: Cultural elements give brands depth beyond modern design alone.
- Details Build Identity: Small, intentional details make digital experiences feel more distinctive.
- Culture Can Be Digital: Traditional patterns and craftsmanship can shape contemporary digital experiences.
- Function Follows Experience: Booking should feel like a natural continuation of the brand story.
- Good Design Makes You Want to Be There: Make the website feel like experiencing Aarya before arriving.
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We’ll be back soon with a closer look at another project. The CnC Edit Team | |
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Want to chat? Our team is just a message away.
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