Working with Mr. Sajan for finPOS was a really fresh and good experience for our team. The initial meetings and project clarity as well as need assessment section of this project was held with great caution and efficiency. The ground understanding of the product, its scale and implementation helped our team brainstorm for concepts that would be essential for the brand.
The fresh, approachable and dynamic profile that finPOS wanted to establish was our main inspiration for the logo. Adding to it, the fresh colors used for the brand add to its personality and brand narrative.
The primary inspiration for the logo comes from a visual icon of a pocket which is something that everyone can relate with when it comes to finances and a creative play using negative space in the icon. The same visual identity has been carried forward to construct the pattern for the brand.
We also worked on the icons and user interface design for finPOS. The entire process of working on the screens for the POS machine was a collaborative effort between us and the CityTech team. Each screen designed for the device maximizes the user experience and maintains the overall experience of the brand.
The website has a unique Ul/UX experience, fresh and minimalist look. It features engaging infographics with modern looks. The balanced colors and meaningful patterns make the website lively and interactive.
Working with the CityTech team and Sajan ji for finPOS has been an enriching process for us. And of course seeing the POS machines in use as we move around in the city makes us really happy! We are looking forward to the infinite possibilities of transformation in payment systems in the days to come!
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